top of page
bibigo Sticky Rice
CJ Cheiljedang
BX
BX, Short-form Content
NA
With Coachella 2026 as the stage where global trendsetters converge, we partnered with celebrities and mega influencers staying at the festival to naturally co…With Coachella 2026 as the stage where global trendsetters converge, we partnered with celebrities and mega influencers staying at the festival to naturally convey the image and consumption experience of bibigo Sticky Rice as a convenient go-to meal even amidst a busy festival schedule, reaching North American consumers in an authentic way.
글로벌 트렌드세터들이 집결하는 코첼라 2026을 무대로, 페스티벌 현지에 체류한 셀럽 및 메가 인플루언서들과 함께
바쁜 페스티벌 일정 속에서도 간편하게 찾게 되는 한끼로서 bibigo Sticky Rice의 모습과 소비 경험을 북미 소비자들에게 자연스럽게 노출&전달했습니다.
bottom of page