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GC Updates


Greetings for the End of the Year
Hi all, this is JH. Greetings to you, during this amazing time. We are now in 2026! Every year-end and holiday season, a similarly atmospheric lineup of films inevitably appears on American cable TV and streaming platforms. They're a bit jarring, but strangely enough, I find myself watching them over and over again... In a typical setup, a protagonist living a work- and performance-focused life in a big city moves to a small town just before Christmas. There, he encounters a
Dec 27, 2025


GC's November Newsletter, Thanksgiving edition
Hi again, this is JH greeting you for the month of November. What are you thankful for? This week is Thanksgiving Week in the US. Like Chuseok in Korea, it's the biggest holiday of the year, with families gathering together. It's said that approximately 80 million Americans travel more than 50 miles (approximately 80 km) during this period. Considering the US population of approximately 340 million, that's roughly 23% of those traveling to see family. (In fact, many North Ame
Nov 30, 2025


GC October Newsletter
Hello, this is Kim Jung-hyun. It's been a while since I greeted you in person. It's a little warmer today, but winter will soon be here. I'm currently experiencing autumn in Korea. Today is Halloween, November has Thanksgiving, and December has the holidays and Christmas. It seems like America's favorite season is coming back. Spirit Halloween is a store that sells Halloween costumes. I went in to see what costumes would be popular this year, and sure enough, KPop Demon Hunt
Oct 30, 2025


GC attends Gamescom and ChinaJoy!
The GC team has been busy attending ChinaJoy in China and Gamescom in Germany, and time has flown by so quickly! Gamescom 2025 A highlight of this event was the active invitational event for creators from North America and Europe . We got to meet creators who've been our long-time collaborators all throughout the event. We also had the chance to meet the queen of MMORPGs, AnnieFuchsia , and many other creators we've collaborated with. One North American creator, a long-tim
Sep 4, 2025


YouTube: “We won't show ads in AI-generated videos”
YouTube has announced that starting July 15, it will no longer advertise on AI-generated videos - meaning that repetitive, automated, and inauthentic content will no longer be monetized. But what does YouTube mean by “authentic content”? For example, a documentary made by AI can still be considered authentic if it's narrated by a human voice or analyzed with a personal touch. Conversely, videos that consist entirely of TTS, auto-generated videos with repetitive formats, and v
Jul 23, 2025


Summer Vacation with Beautiful Girls Special
This summer, we've been working on a summer campaign for GC. We broke away from our usual Let's Play format content and got creative with something different and fun. The #1 Drawing Challenge! We're celebrating our 7th anniversary with a special event: a drawing challenge using our game IP! Creators enthusiastically took on 3 different challenges to create drawings that capture special moments from the game. 1. draw a picture of what you felt after playing the game 2. create
Jul 15, 2025


GC Social Media Marketing Inc.: Powering Game Marketing Through AI - Driven Influencer Insights
on May 29, 2025 In an era where attention is the most valuable currency and content creators shape consumer sentiment in real time, marketing has undergone a fundamental shift. Influencer marketing is no longer supplementary. It’s a core strategy, especially in the gaming industry, where communities form around creators as much as they do around the games. GC Social Media Marketing Inc. (GC) is at the forefront of this shift, transforming how game developers and publishers co
Jul 2, 2025


What Will Content Look Like in the AI Era? Plus an interview with CEO, JH!
Hello, this is JH! I've safely returned to the United States after a business trip to Korea. The dry, chilly weather of Northern California and the absence of mosquitoes really make me feel like I'm back home. Global News Whenever I have a family gathering in Korea, I always hang around my nephews and nieces. When I ask what games they play, I find that most of them are games I know, so the generational/regional barriers suddenly disappear and we bond rapidly (Long live the g
Jun 14, 2025


How will we connect with users in the AI-powered zero-click search era?
Hello again, this is GC Sol! I was wondering when Spring would arrive, but the weather is already starting to feel a bit warmer. With the hopes that Summer won't arrive too soon, here is the May newsletter. GC News I would like to mention the CJ Cup Project that was recently carried out by Seungha Yoo. The CJ CUP (a PGA Tour hosted by CJ) is a champion of K-Culture, transcending mere sports competition into a festival. We've collaborated with CJ to launch an exciting project
May 19, 2025


I will be participating as a speaker at GamesCom LatAm!
Hello again, this is GC's JH! It's been a while since I've attended GDC, so I'll be able to greet you in person. This year, I moved from San Jose to a city near San Francisco, and instead of staying in San Francisco during GDC, I commuted to the event via public transportation. Many people asked if there's public transportation in the US, and yes, there is. It's called BART (Bay Arena Rapid Transit), a subway and light rail system that operates in the San Francisco Bay Area.
Apr 10, 2025


Check out CHZZK streaming on ContentFlux now!
Hi all, this is GC's Sol. It's March now and the cold winter winds have passed and the warm spring breeze can be felt from afar. I hope GC's March newsletter will be a refreshing breeze for you. Global News Steam Next Fest 2025: Here and There "The game with the most demos is the one most people hate?!" The February edition of Steam Next Fest 2025 concluded a few days ago. This time, over 2,000 games from around the world competed fiercely, and "Mecha BREAK (Developer: Amazi
Mar 6, 2025


AI Cold Mails: What's It? & Steam Early Access Warning System Introduced!
Hi everyone, this is JH from GC! These days, the world is buzzing with news about AI. Today, instead of complex AI news, I'd like to share with you a story about AI that I recently experienced. I receive over 10 AI-generated cold emails a day, and the one I received today was like this: "I noticed that Sol on your team is from South Korea - Are you considering hiring more outside the US? We specialize in talent sourcing for companies like GGContent (GC Social Media Marketin
Feb 13, 2025


Thank you for being with us in 2024
Hello all, this is GC's JH! I'd like to say hello to you as we wrap up 2024, and it's been a while since I last sent you a newsletter. In this day and age where we can even create videos with Chat GPT SORA, I decided to create images with DALL-E. In American schools, there are days like this when you wear ugly sweaters in winter. People actually wear sweaters like this. It's one of those outfits that really brings the end of the year to life. Global News Catch Pokémon at Mc
Dec 23, 2024


ContentFlux officially opens!
Hi again, this is Sol from GC. Autumn, dyed in red leaves, is fast approaching. This year's fall foliage is said to be 'late fall foliage' due to the heat of last summer. They say that there will be more places where the autumn foliage is at its peak this weekend, so if you haven't seen it yet, I hope you enjoy the scenery full of autumnal sentiment this time . GC News ContentFlux Officially Opens! This newsletter begins with the official launch of ContentFlux on Novem
Nov 4, 2024


Curious about how influencers play competitor games?
Hi all, this is Sol from GC! It's September, and the stifling heat that seemed like it would never go away is slowly subsiding. As I mentioned in my last newsletter, GC also attended Gamescom 2024 Until now, I had stayed in hotels without air conditioning, so this time, I focused on finding hotels with air conditioning from the beginning of the year. Fortunately or unfortunately, Cologne was cooler this year than last year, so I had less reason to use the air conditioning. We
Sep 4, 2024


HOW TIKTOK IS PLANNING TO COMPETE IN THE GAMING SCENE
TikTok's rise to dominance in the realm of social media can be attributed to its unique ability to connect culture with popular consumer categories, ranging from fashion and cosmetics to entertainment. The latest frontier that TikTok is setting its sights on is gaming. According to internal company data, approximately 50% of TikTok's 1 billion daily active users engaged with gaming content in 2022, demonstrating a substantial interest that the platform hopes will attract mar
Dec 6, 2023


THE EVOLVING LANDSCAPE OF GAME PLATFORM EXCLUSIVITY
Gaming is a rich tapestry of technology and creativity that, for decades, has pushed the limits of storytelling, competition, and community building. As we look at the historical trend of game platform exclusivity, we cannot deny its crucial role in shaping the gaming industry. However, a paradigm shift seems to be at the cusp, as this traditionally exclusive landscape is undergoing an unprecedented transformation. The Era of Game Exclusivity In the early years of the gaming
Aug 4, 2023


THE RISE OF NEW PLATFORMS: SHOULD YOU BE ON RUMBLE, KICK, THREADS OR OTHERS?
The landscape of streaming and social media is constantly changing, with new platforms emerging all the time. This can make it difficult...
Jul 12, 2023


HOW DIFFERENT GAME DESIGNS, STYLES AND ARTS APPEAL TO VARIOUS PLAYER BASES
Gaming is a diverse and rapidly evolving industry, offering a wide array of game designs, styles, and arts to cater to the tastes and...
Jun 1, 2023


HOW AI IS HELPING PRODUCE THE NEXT BIG VIDEO GAMES
According to video game companies, the technology that powers the popular chatbot ChatGPT has the potential to significantly accelerate...
May 2, 2023
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